Messi and Aguero are now both owners of KRÜ Esports. Messi is a famous soccer player on the international level. This means that one of the biggest sports stars in the world is behind the team.

Formed in 2020 as an Argentine group, KRÜ has teams in the Rocket League, FIFA, VALORANT, and League of Legends. At the moment, Visa, Puma, Disney+, and Logitech are some of the well-known companies that support the team.

After only three years, KRÜ has become a major player in the Americas. When Riot Games announced their partnership program, a lot of people wanted their spot in VCT Americas. They also seem to have chosen games like Rocket League and FIFA that are close to their sports background.

Before the statement, there were rumors going around the area that Aguero would no longer own KRÜ. Aguero is now a co-owner and will stay in the e-sports space, so some of the reports were true.

Having Messi as a part-owner will only be good for the team. Messi is one of the most famous athletes in the world, and the club should become more well-known in traditional sports circles, which can bring in a lot of money.

People who like e-sports have only been happy about it. It was only a few days ago that KRÜ was seen as a team that had no chance of winning and now they may be more well-known in South America than LOUD. After a year of “esports winter,” in which many teams laid off workers and publishers cut back on their investments in esports leagues, many people said that the news was one of the few good things that came out of it. Adding a single co-owner won’t solve all of the problems right away, but it’s still a good sign for an industry that’s been hit hard in 2023.