Man Utd defender Victor Lindelof takes on his new role as H&M brand ambassador and photo model for the first time

In our most recent engagement for H&M, we announced Swedish Captain Victor Lindelof as a long-term ambassador for the Nordic region by partnering the brand with him.

Victor Lindelof becomes an ambassador for H&M

Our commercial team arranged this relationship, and our brand team oversaw further creative content development.

H&M partner with victor lindelof — Ten Toes

In keeping with the ‘Wear That Feeling’ campaign, the design team sought to show off Victor in the look he enjoys donning off the field.

A moment with Victor Nilsson Lindelöf | H&M

Introducing Swedish soccer star Victor Nilsson Lindelöf of Manchester United. The outfits he enjoys wearing every day away from the football field served as inspiration.

H&M partner with victor lindelof — Ten Toes

Everyday activities like taking a walk, unwinding at home, and getting a cup of coffee at the neighborhood cafe can happen to everyone. View Victor’s current dress choices and be inspired by his sense of style.