Vinicius Júnior swapped the luxury homes of Rio de Janeiro for the dream of reaching the elite of Flamengo. There, in Brazil, his career promised to soar. A piece of paper in Fla alerted the Madrid scouts, headed by Juni Calafat, and the alert was triggered by the signing. Madrid, offering less money (as he admitted) robbed the country of its new prodigal son.
It didn’t take long to make his price ‘cheap’. Vini Jr’s profit started by bringing him to Real Madrid Castilla and watching him gradually gain a foothold. With Solari, he broke down all the doors and led Real Madrid in the post-Cristiano era. 2-3 years later it became an absolute reality. He is the world star of the moment and stands shoulder to shoulder with Mbappé and Haaland, in terms of numbers, a very strong step.
He landed in Madrid, made some money, and entered the world of marketing. He was a product of Nike and the American company began to believe that he would be one of the potential players to replace Cristiano Ronaldo. He is currently on a great contract, at the level of Neymar or Ronaldinho, in their time, but at Nike, they are looking to make the next leap.
They believe that he is the player invited to take over from CR7 and they have planned to expand their relationship with Vini Jr, extensively, considering putting in a contract with Vitalian, in the style of the contract signed with Cristiano Ronaldo, to have him as one of the great banners of the advertising company.
Vinicius Jr has been an organization for brands and has been organized in lotteries around the world, is one of the ambassadors of Ea Sports or has collaborated with famous brands such as Gaga Milano or Dolce & Gabbana.
Real Madrid, as usual, have put in place a clause for the right to become Vini Jr’s image partner, as happened with Cristiano Ronaldo, and could be one of the big beneficiaries of his explosion.